The ClawSaver
White Claw x Nails. INC
White Claw is the best hard seltzer in the game, they practically created the category. So the focus was on creating brand acts, not ads. Through social listening and a keen understanding of the WC fandom it became clear what the people wanted... Introducing an all-new innovation and partnership—The ClawSaver.
Now you can now crack open your favorite flavor CLAW, without breaking a nail.
Manifesto💅
Nail design is all about refreshing your identity.
It represents the small choices we make everyday that form who we are.
When you choose to drink White Claw, it’s a reflection of your personality—
just like your nails.
We care about a lasting look and that’s why we’ve created a simple and sleek device to protect your claws while you enjoy your next refreshing White Claw, so you can focus on being you.
The CLAW™Saver device is accompanied by four polishes that harmonize
with our four most beloved flavors.
This is the CLAW™ Saver and Polish Set.
Let your claws do the talking.
Created a social promo vid 👆+ editorial style static for Insta 👇
